It is always a reminder to me when I travel to Europe about the role that women played in ancient worlds. When visiting Italy several years ago we made a trip to Pompeii. There is evidence in the city’s history that women engaged in business, owning shops or working as artisans in Ancient Pompeii. [...]
I traveled a LOT in June (only 9 days at home to be exact)! And while traveling in Greece, I came across so many things that brought up more thoughts. So today I’m going to start with the “Evil Eye”. No not the evil eye that I give to my husband when he makes [...]
For my final post about my brand, I want to talk about how I want my brand to be remembered. My target audience are young(er) people in their career and mostly women, but I can assure you that many men also read and comment on my writings. I want my brand and conversation to [...]
I have talked about the style, values and personality of my brand but who is my audience? How are they interacting with my brand? How do I want them to feel? I want them to feel excited about their future. I want them to have a vision of “us” and how we can set [...]
It seems kind of funny that my brand may also have a style. When I think of style I often think of fashion. But I truly believe that brand has style and may be formal, conversational, playful, or authoritative. The biggest thing about the style of my brand is that it is both conversational [...]
Last week we talked about the personality of my brand but now we need to talk about the values that your brand has. Think about three values of your brand that you will always stand by…no matter what! When I think of my brand, the three values that I always use are: honest, innovative [...]
When I think about who I am, my brand always comes into play. So, I thought we could spend a few weeks talking and thinking about our brand. Let’s start with the personality of your brand. Can you honestly say that your brand has a personality? If your brand were a person, what 3 [...]
I don’t know about you, but I have a closet FULL of clothes…some of which I never wear. When I was recently at a conference, a group of us were having this conversation about how we have clothes that we should get rid of but just can’t. Why?? Why do we hold onto things [...]
I was recently attending an industry conference and was talking to a friend. Not someone I know really well, but someone that I see a few times every year. As we were talking, we realized how much we not only had in common but how some of our thoughts about things were the same. [...]
I like making comparisons to flowers and their blooms along with butterflies as it relates to our lives and careers (see my prior posts). But what about a seahorse…how does that relate to who we are and who we want to be? The seahorse carries deep spiritual wisdom. Seahorses move very slowly through the [...]
