For the 3rd year in a row, my friend Sheri Fitts has run an amazing event (I can’t even call it a conference) and I have been lucky enough to attend all three. SWAY is different and is truly a connection to your brand! If you read some of what Sheri writes, she feels that there are enough technical conferences in our industry, and I can’t agree more!
So what makes SWAY different? We have to think differently if we are going to succeed in the financial services industry and if we are going to attract others to this industry (which we greatly need to do)! So how do we do that? How do we move the needle? How do we make space to move both our careers and our industry forward?
Mike Rayburn talked about WHAT IF? Why is it that we must get fed up, to really consider change? Mike would say that to manage change, we have to create change. We ask why, who, how, what, when, where and what if…then we create the opportunities for ourselves. Trust the universe that if you write it down, if you commit to it and if you take action that you will make change happen!
You may ask WHY does it matter for you? WHY does it matter for your company? WHY does it matter for the industry? WHY does it matter for the world?
For me, it matters because my experience might help someone else. It might help them with a problem they are having, or it might help them take the next step in their career. That is why I speak at conferences, write content like this and talk with anyone who wants to talk.
When we talk about our WHY, we start by discovering what we want to do and what we want to accomplish. Then we dive deeply into what we want to do so that we have the tools and resources we need.
We design the life that we want and need for ourselves. When we discover, dive and design we need to do that with energy. The energy from which we create will determine the energy of the outcome.
